News

 
Contributing Writer For Brew Your Own Magazine
"In this issue, Christian's first article for BYO, he calls on his knowledge of kegging to build a hop filter that works with a home kegging setup ."
Brew Your Own Magazine — November 2010, Vol.16, No.7
 
Australian firm may move HQ to Austin area
"The e-commerce platform market is a crowded one. Hundreds of companies develop such hosted tools, but they’re best suited for small companies that don’t want to host their own software, said Christian Lavender, CEO of Austin-based Niche Stores Inc., which operates nearly 300 generically named Web sites for specific markets."
Austin Business Journal — March 26, 2010
 
Homebrew Nation: Brewer Profile
"Before ever brewing my first batch, I built my first kegerator in the late 90's. Soon after, I started a website called Kegerators.com to help teach people how to convert old refrigerators in kegerators. "
Brew Your Own Magazine — March-April, 2010, Vol. 16, No.2
 
2009 Domain Sales Season Comes to a Close
"The domain that tied Find.net for the #5 spot was HomeBars.com, a name that was purchased by Niche Stores, Inc., in a private transaction for $25,000."
Domain Name Journal — January 6, 2010
 
Niche Stores buys $25K Web domain
"Austin-based Niche Stores, which operates specialized online businesses with generic domain names, bought HomeBars from Spokane, Wash.-based Dotzup.com Inc., company officials said."
Austin Business Journal — December 31, 2009
 
Tap Boards Inc.'s chalkboard handle
"Tap Boards founder Christian Lavender is also CEO of Austin-based Niche Stores Inc., which operates nearly 300 generically named Web sites for specific markets. Its most successful Web site, kegerators.com, targets beer makers and dispensers."
Austin Business Journal — December 18, 2009
 
To .biz, or not to .biz - that's the question
"Because dot-coms have a longer history than dot-biz domain names, Web search engines typically give dot-coms higher rankings on results pages, said Christian Lavender, CEO of Austin-based Niche Stores Inc., which operates hundreds of Web sites."
Austin Business Journal — December 04, 2009
 
Christian Lavender featured in Austin Monthly Magazine
"The sites have evolved into a full-fledged business, selling everything from kegerators to conversion kits, accessories and home-brewing supplies for beer or wine."
Austin Monthly Magazine — November 01, 2009
 
Tapping Into Changing Tap Handles
"One Austin, Texas, man has a simple solution for barkeeps who are tired of fumbling around for the next tap handle.."
Beer Advocate Magazine — October 30, 2009
 
Home Brewing Experts
"If you are looking for hobby that lets you combine your love for a cold brew, with the art of being homemade, check out this Web site submitted by a News 8 viewer."
News 8 Austin Web Sightings — August 14, 2009
 
A Business is Brewing
"Web site domain names trade hands on a fairly regular basis, so it caught our attention when an Austin company issued a news release announcing that it had bought one."
Austin Business Journal — April 21, 2009
 
HomeBrewing.com Domain Acquired by Niche Stores
"Niche Stores, an Austin-based boutique of category-specific internet properties announced today that it has acquired the domain name HomeBrewing.com, for an undisclosed sum."
Domain News — April 06, 2009